In FY20, the University of Michigan raised $13,811,767 for DEI initiatives from 14,440 unique donors. These efforts will continue to evolve as we address the challenges of reporting on DEI fundraising. Also in Year Four:
- Vice Provost Rob Sellers launched U-M’s first DEI Leadership Council, composed of volunteers who have donated to campuswide DEI initiatives as well as to external entities, such as the Alumni Association (AAUM), that offer programs that benefit U-M students.
- Marchell Willian (LSA ’84) endowed a George Floyd Memorial Scholarship Fund at U-M. This need-based scholarship will be awarded annually with a preference for students who participated in Wolverine Pathways.
- To increase donor base diversity, OUD partnered with major gifts development teams across campus to conduct a two-part, community-wide feedback and prioritization exercise around new areas of opportunity.
- Approximately 40 major gift officers from OUD and SCUs volunteered to assess U-M’s current approach to engaging NextGen and Women donors. Engagement strategies will include studying the feasibility of a women’s council for the next campaign and exploring ways to enhance the NextGen donor digital experience.
- Brandi Hudson (AB ’01) spearheaded a bold initiative to engage Black and African American alumni and friends in giving to U-M,. The African American Giving Initiative will debut in FY21.